Aksel van der Wal, member of the MEDIAGENIX board, discusses how media companies, large and small, need to evolve their business models to respond to changes in consumer behaviour. He also discusses the implications for operational processes and the convergence of broadcast and linear workflows.
In this panel discussion moderated by Jon Watts, Executive Director of The Project X Institute, Christy Tanner, Emily Horgan, and Mike Darcey discuss their views on a media industry in transition, with a particular focus on streaming media, commercial broadcasting and kids content.
“AVOD is the right direction to travel for broadcaster streaming services." Ian Whittaker, Media/MarTech/Tech Analyst, about the performance of commercial broadcasters during the pandemic, the impact of streaming on the broadcasting industry, the broadcaster streaming services, and the immediate future of the marketplace.
Wim Ponnet, founder and CEO of Ponninvest investing in Media, Sports and Entertainment, about ongoing changes in the production sector, the response of major TV producers, opportunities for new producers, and the big trends for the 2020s.
Thomas Staneker, Senior Vice President EMEA of KAON Media, about tackling the big challenges — such as digital transformation and the legacy mindset — and the opportunities that lie in customized services and content.
Ivan Verbesselt, MEDIAGENIX Chief Product & Marketing Officer, about why MEDIAGENIX is supporting the Content Connect Initiative and how he sees the CCI going forward.
Christy Tanner, C-level media executive with 30+ years of experience in digital business and culture transformation, on the radical transformation the US media marketplace is undergoing.
Mike Darcey, Board Director for SKY New Zealand and for Arqiva, about the starting convergence to a new equilibrium between DTC and traditional forms of content exploitation.
Emily Horgan, independent media consultant and former Disney executive, on the reality of building a brand for kids today.
Ian Whittaker, Media/MarTech/Tech Analyst, on the evolution of FTA broadcasting before, during and after the pandemic.