In this follow-up CCI white paper, management consultant Gijsbert Voorneveld now explains — with a real-life case and lessons learned in various media organizations — how organizations can become more data-driven, connected, and agile using Lean Six Sigma as a very effective method to drive and implement process improvements.

Developments during the 2010s have fundamentally changed the TV market, lowering barriers to entry, and stimulating investment and innovation. In response, TV companies, broadcasters, and programmers have invested in digitally transforming their operations and supply chains and in rolling out streaming services and advanced advertising offerings.

The Content Connect Initiative is a brand new programme focused on exploring the challenges and opportunities facing the TV industry – broadcasters, programmers and producers – during the 2020s.

The Project X Institute is a thought leadership and strategic advisory collective, focused on the international media, advertising, entertainment, technology, and sports industries. We help senior executives solve complex challenges in the connected world.

Mediagenix helps leading media enterprises optimize the end-to-end content supply chain, allowing them to focus on creativity, connecting with viewers and delivering memorable experiences, anytime, anywhere, on any device.